# By the numbers: who got paid to reach voters

> The firms federal campaigns, parties, PACs and super PACs paid the most for TV and media buys, digital ads and texting in the 2025–26 cycle: $3.4B to 76 firms, from FEC filings.

Payments to ad, media and texting firms by every committee that reports to the FEC, 2025–26 cycle; campaign reports through Oct 14, 2026, outside spending through Nov 10, 2026. Media buyers pass much of what they are paid on to stations and platforms.

## Top 10, TV and media buys

- Waterfront Strategies $588.4M; Flexpoint Media $321.8M; MHB Media $121.9M; Del Ray Media $101.6M; Main Street Media Group $98.3M; Targeted Platform Media $85.0M; Gen2 Solutions $73.8M; Canal Partners Media $71.0M; Old Town Media $59.0M; In Pursuit Of $48.3M

## Top 10, digital ads

- Del Ray Media $171.2M; MHB Media $84.0M; Aisle 518 Strategies $58.8M; C Plus K $58.5M; IMGE $57.5M; Targeted Victory $45.3M; Flexpoint Media $44.1M; Gambit Strategies $39.0M; AL Media $38.5M; Middle Seat $34.7M

## Top 10, texting

- Targeted Victory $21.3M; IMGE $13.1M; DirectSnd $11.6M; Switchboard $11.0M; Mothership Strategies $11.0M; MissionWired $7.0M; Message Digital $6.4M; Summit Ridge Media Group $5.6M; Scale to Win $5.2M; Middle Seat $4.7M

## Pages

- [PACs](https://politiciantracker.org/pacs)
- [Company donations](https://politiciantracker.org/companies)

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Web page: https://politiciantracker.org/by-the-numbers

Source: Politician Tracker (https://politiciantracker.org/). Built by T10 (https://t10.net) from public records; not affiliated with any campaign.

Federal law prohibits using contributor names and addresses from FEC reports to solicit contributions or for commercial purposes.